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Get Right Second Time HB /Gershman

Get Right Second Time HB /Gershman

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Get Right Second Time HB /Gershman

by Michael Gershman

  • Used
  • Fine
  • Hardcover
  • first
Condition
Fine/Fine
ISBN 10
0201550822
ISBN 13
9780201550825
Seller
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Washington, District of Columbia, United States
Item Price
£6.46
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About This Item

First edition hardcover, which is in fine condition. Please see photos for condition. Seller will carefully wrap book in bubble wrap, box it, and ship it with tracking.

Introduces the concept of "re-marketing" to explain the dramatic transformations of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products.

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Details

Bookseller
Book Nook US (US)
Bookseller's Inventory #
D-557
Title
Get Right Second Time HB /Gershman
Author
Michael Gershman
Book Condition
Used - Fine
Jacket Condition
Fine
Quantity Available
1
Binding
Hardcover
ISBN 10
0201550822
ISBN 13
9780201550825
Publisher
Addison Wesley Longman Publishing Co
Place of Publication
Reading
Date Published
January 1, 1990

Terms of Sale

Book Nook

Full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Book Nook

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2021
Washington, District of Columbia

About Book Nook

Seller of rare books who prioritizes customer service by being responsive and packaging and shipping books with care.

Glossary

Some terminology that may be used in this description includes:

Fine
A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...

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