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Get Right Second Time HB /Gershman
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Get Right Second Time HB /Gershman Hardcover - 1990

by Michael Gershman


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  • Title Get Right Second Time HB /Gershman
  • Author Michael Gershman
  • Binding Hardcover
  • Edition First Edition; F
  • Publisher Addison Wesley Longman Publishing Co, Reading
  • Date January 1, 1990
  • ISBN 9780201550825
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Michael Gershman

  • Used
  • good
  • Hardcover
Condition
Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
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1
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Seattle, Washington, United States
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Hachette Books, 1990. Hardcover. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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£4.96
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Stock Photo: Cover May Be Different

Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Michael Gershman

  • Used
  • very good
  • Hardcover
Condition
Used - Very Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
2
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£4.96
FREE shipping to USA

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Description:
Hachette Books, 1990. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
£4.96
FREE shipping to USA
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Stock Photo: Cover May Be Different

Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Michael Gershman

  • Used
  • very good
  • Hardcover
Condition
Used - Very Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£4.96
FREE shipping to USA

Show Details

Description:
Hachette Books, 1990. Hardcover. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. An ex-library book and may have standard library stamps and/or stickers. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
£4.96
FREE shipping to USA
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Stock Photo: Cover May Be Different

Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Gershman, Michael

  • Used
Condition
Used - Good
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
2
Seller
Mishawaka, Indiana, United States
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
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Hachette Books. Used - Good. Used book that is in clean, average condition without any missing pages.
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£5.56
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Stock Photo: Cover May Be Different

Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Gershman, Michael

  • Used
Condition
Used - Good
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
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Mishawaka, Indiana, United States
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
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£5.56
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Hachette Books. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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£5.56
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Stock Photo: Cover May Be Different

Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures

by Gershman, Michael

  • Used
Condition
Used - Good
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
Seller
Reno, Nevada, United States
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
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Hachette Books. Used - Good. Used book that is in clean, average condition without any missing pages.
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Get Right Second Time HB /Gershman
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Get Right Second Time HB /Gershman

by Michael Gershman

  • Used
  • Fine
  • Hardcover
  • first
Condition
Used - Fine
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
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Washington, District of Columbia, United States
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First edition hardcover, which is in fine condition. Please see photos for condition. Seller will carefully wrap book in bubble wrap, box it, and ship it with tracking.
Introduces the concept of "re-marketing" to explain the dramatic transformations of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products.
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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing...
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Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures into Some of Our Most Successful Products

by Gershman, Michael

  • Used
  • very good
  • Hardcover
  • first
Condition
Used - very Good
Edition
Stated First Printing
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
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Hollis Center, Maine, United States
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Addison-Wesley Pub Co, 1990 Stated First Printing. Hard Cover. very Good/Very Good. 8vo - over 7¾" - 9¾" tall.
Item Price
£7.27
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Getting it  Right the Second Time
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Getting it Right the Second Time

by Michael Gershman

  • Used
  • good
  • Hardcover
Condition
Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
Seller
HOUSTON, Texas, United States
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Description:
Addison Wesley Longman Publishing Co, 1990-01-01. Hardcover. Good.
Item Price
£7.28
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Getting it  Right the Second Time
Stock Photo: Cover May Be Different

Getting it Right the Second Time

by Michael Gershman

  • Used
  • Hardcover
Condition
Used:Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780201550825 / 0201550822
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£30.38
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Description:
Addison Wesley Longman Publishing Co, 1990-01-01. Hardcover. Used:Good.
Item Price
£30.38
FREE shipping to USA