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Summary
How to Market Books, now in its fourth edition, has for many years been the place to turn for professionals in the industry charged with maximizing revenues and minimizing costs. In recent years the selling and marketing of books has come under more and more pressure. The industry has become dominated by the larger chains, by new channels to market, by new players such as supermarkets, and by consumer demand for different product formats. This book provides the answers for the marketer whose job it is to sell and market books in today’s increasingly competitive bookselling environment.
Details
- Title How to Market Books
- Author Alison Baverstock
- Binding Paperback
- Edition 4th edition
- Pages 336
- Language ENG
- Publisher Kogan Page
- Date March 1, 2008
- ISBN 9780749450205
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How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by BAVERSTOCK, Alison
- Used
- very good
- Paperback
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- Used - Very Good
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- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
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GORING BY SEA, West Sussex, United Kingdom
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£1.77£8.57 shipping to USA
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Paperback. Very Good.
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Stock Photo: Cover May Be Different
How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by Baverstock, A.
- Used
- Paperback
- Condition
- Used
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 1
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Lincoln, Lincolnshire, Aberdeen, United Kingdom
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£2.50£12.75 shipping to USA
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Description:
Kogan Page, 2008. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780749450205
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£2.50
£12.75
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Stock Photo: Cover May Be Different
How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by Baverstock, A.
- Used
- Paperback
- Condition
- Used
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 1
- Seller
-
Lincoln, Lincolnshire, Aberdeen, United Kingdom
- Item Price
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£2.50£12.75 shipping to USA
Show Details
Description:
Kogan Page, 2008. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780749450205
Item Price
£2.50
£12.75
shipping to USA
Stock Photo: Cover May Be Different
How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by Baverstock, Alison
- Used
- Paperback
- Condition
- Used; Good
- Edition
- 4
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 2
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Milton Keynes , Buckinghamshire, United Kingdom
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Kogan Page. 4. Paperback. Used; Good. Simply Brit welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring theres something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. 01/03/2008
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Stock Photo: Cover May Be Different
How to Market Books : The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by Baverstock, Alison
- Used
- Condition
- Used - Very Good
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 1
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Dunfermline, Fife, United Kingdom
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£4.25£8.10 shipping to USA
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Kogan Page, Limited. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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£4.25
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How to Market Books: The Essential Guide to Maximizing Profit And Exploiting All Channels to Market
by Baverstock, Alison
- Used
- very good
- Condition
- Used - Very Good
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 1
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Coslada, Madrid, Spain
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£8.53£13.00 shipping to USA
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How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market 4th edition
by Alison Baverstock
- Used
- Paperback
- Condition
- Used: Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
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HOUSTON, Texas, United States
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£12.39FREE shipping to USA
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Kogan Page, 2008-03-28. Paperback. Used: Good.
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How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market
by Alison Baverstock
- New
- Paperback
- Condition
- New
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780749450205 / 0749450207
- Quantity Available
- 1
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Exeter, Devon, United Kingdom
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£46.69£10.00 shipping to USA
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Description:
Kogan Page Ltd, 2008. Paperback. New. 4th edition. 324 pages. 9.25x6.00x1.00 inches.
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