Stock Photo: Cover May Be Different
Click for full-size.
Web Marketing For Dummies
by Zimmerman, Jan
- Used
- fair
- Paperback
- Condition
- Fair/No Jacket
- ISBN 10
- 0470371811
- ISBN 13
- 9780470371817
- Seller
-
Altamonte Springs, Florida, United States
Payment Methods Accepted
About This Item
Hoboken,NJ: John Wiley & Sons, 2008 The extremities are moderately worn. Lots of highlighting and marginalia.
Synopsis
By implementing effective Web marketing strategies, you can quickly build a successful Web site and business. But how do you take on search engine optimization and search engine marketing to achieve the results you want? Web Marketing For Dummies, 2nd Edition shows you how! This guide helps you apply your marketing knowledge to the Web world, taking you on the path to online marketing success. In this book you'll find out how to use online tools to spread your marketing message; establish a strong Web presence; promote your site with e-mail marketing, search engine optimization, pay-per-click, and social networking tools; and measure your marketing success. You'll also discover how to: Craft an online marketing plan, set site goals, and define your market Uncover what makes an effective online storefront and what your site must offer to encourage shoppers Use e-mail marketing effectively and spread the word via e-newsletters Safeguard copyrights, link legally, and use disclaimers, terms of use, and privacy policies Entice customers with video blogs, Webcasts and podcasts, or widgets and gadgets on your site Track site activity with Web analytics, interpret sales statistics, and determine where problems originate Take advantage of search engines where you can submit your site for free Encourage visitors to come back and find subscribers for your online newsletter Utilizing the right online marketing strategies can dramatically boost the success of your Web site and build your business. Web Marketing For Dummies, 2nd Edition makes it easy!
Reviews
On Jan 17 2018, a reader said:
Such a great read, really taught me a lot about marketing tips and tricks
(Log in or Create an Account first!)
Details
- Bookseller
- Hastings of Coral Springs
(US)
- Bookseller's Inventory #
- 19700
- Title
- Web Marketing For Dummies
- Author
- Zimmerman, Jan
- Format/Binding
- Trade Paperback
- Book Condition
- Used - Fair
- Jacket Condition
- No Jacket
- Quantity Available
- 1
- Edition
- 2nd Edition
- Binding
- Paperback
- ISBN 10
- 0470371811
- ISBN 13
- 9780470371817
- Publisher
- John Wiley & Sons
- Place of Publication
- Hoboken,NJ
- Date Published
- 2008
- Keywords
- TECHNOLOGY
- Size
- 8vo - over 7¾ - 9¾" tall
Terms of Sale
Hastings of Coral Springs
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Hastings of Coral Springs
Biblio member since 2010
Altamonte Springs, Florida
About Hastings of Coral Springs
Independent internet bookstore since 2001. I offer a wide variety of unusual and out of print offerings. I strive for accuracy in descriptions and will do my utmost for customer satisfaction.
Glossary
Some terminology that may be used in this description includes:
- Marginalia
- Marginalia, in brief, are notes written in the margins, or beside the text of a book by a previous owner. This is very...
Collecting proofs, galleys, and advance reviews
Devoted collectors of rare books will love finding proofs, galleys, and advance review copies of their favorite pieces of literature. Find rare proofs and advance reading copies in the Rare Book Room.
