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Marketing Strategy and Competitive Positioning

Marketing Strategy and Competitive Positioning

Marketing Strategy and Competitive Positioning

Marketing Strategy and Competitive Positioning

by Brigitte Nicoulaud; John Saunders; Graham Hooley; Nigel F. Piercy

  • Used
  • good
  • Paperback
Condition
Good
ISBN 10
0273706977
ISBN 13
9780273706977
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About This Item

Prentice Hall PTR, 2008. Paperback. Good. Disclaimer:Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

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Details

Bookseller
ThriftBooks US (US)
Bookseller's Inventory #
G0273706977I3N00
Title
Marketing Strategy and Competitive Positioning
Author
Brigitte Nicoulaud; John Saunders; Graham Hooley; Nigel F. Piercy
Format/Binding
Paperback
Book Condition
Used - Good
Quantity Available
1
ISBN 10
0273706977
ISBN 13
9780273706977
Publisher
Prentice Hall PTR
Date Published
2008

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About the Seller

ThriftBooks

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2018
Seattle, Washington

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Glossary

Some terminology that may be used in this description includes:

Spine
The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...

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