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Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success

Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success

Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success

Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success

by President, Jay Conrad Levinson

  • Used
  • very good
Condition
Very Good
ISBN 10
0395687187
ISBN 13
9780395687185
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About This Item

US: Houghton Mifflin Co, 1994. Very Good. In detailed chapters that cover everything from developing an advertising s trategy to designing effective ads and copy, Levinson delivers no-nonsense advice on how to maximize advertising effectiveness. Guerrilla Advertising tells readers how to focus their audience, stay within budgets, polish layo ut and copy, and adapt tactics to appropriate media.

Synopsis

In detailed chapters that cover everything from developing an advertising strategy to designing effective ads and copy, Levinson delivers no-nonsense advice on how to maximize advertising effectiveness. Guerrilla Advertising tells readers how to focus their audience, stay within budgets, polish layout and copy, and adapt tactics to appropriate media.

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Details

Bookseller
Infinity Books Japan JP (JP)
Bookseller's Inventory #
RWARE0000035031
Title
Guerrilla Advertising: Cost-Effective Techniques for Small-Business Success
Author
President, Jay Conrad Levinson
Book Condition
Used - Very Good
Quantity Available
1
Binding
Trade Paper
ISBN 10
0395687187
ISBN 13
9780395687185
Publisher
Houghton Mifflin Co
Place of Publication
US
Date Published
1994
Bookseller catalogs
Business / Marketing;

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Infinity Books Japan

We return books after seven days, if the customer is not 100% happy with our transaction.

About the Seller

Infinity Books Japan

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2006
Tokyo

About Infinity Books Japan

Infinity Books Japan,was founded in the year 2002, we pride ourselves in being there for our customers, we deal in, used, rare, out of print and first editions.
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