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Economics And Management of Franchising Networks (Contributions to Management
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Economics And Management of Franchising Networks (Contributions to Management Science) Paperback - 2004

by Windsperger, Josef [Editor]; Cliquet, Gérard [Editor]; Hendrikse, George [Editor]; Tuunanen, Mika [Editor];


From the rear cover

Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms.

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  • Title Economics And Management of Franchising Networks (Contributions to Management Science)
  • Author Windsperger, Josef [Editor]; Cliquet, Gérard [Editor]; Hendrikse, George [Editor]; Tuunanen, Mika [Editor];
  • Binding Paperback
  • Edition Softcover reprin
  • Pages 376
  • Language ENG
  • Publisher Physica
  • Date 2004-07
  • ISBN 9783790802023
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Economics and Management of Franchising Networks (Contributions to Management Science)...
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Economics and Management of Franchising Networks (Contributions to Management Science) [Paperback] Windsperger, Josef; Cliquet, Gérard; Hendrikse, George and Tuunanen, Mika

by Windsperger, Josef [Editor]; Cliquet, Gérard [Editor]; Hendrikse, George [Editor]; Tuunanen, Mika [Editor];

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Economics And Management of Franchising Networks

Economics And Management of Franchising Networks

by Josef Windsperger, Gérard Cliquet, George Hendrikse et Mika Tuunanen

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Economics and Management of Franchising Networks
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Economics and Management of Franchising Networks (Contributions to Management Science)
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Economics and Management of Franchising Networks (Contributions to Management Science)

by Josef Windsperger (Editor), Gérard Cliquet (Editor), George Hendrikse (Editor), Mika Tuunanen (Editor)

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