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Brands and Branding
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Brands and Branding Hardcover - 2004

by The Economist; Rita Clifton; John Simmons


First line

The Oxford American Dictionary (1980) contains the following definition: Brand (noun): a trade mark, goods of a particular make: a mark of identification made with a hot iron, the iron used for this: a piece of burning or charred wood, (verb): to mark with a hot iron, or to label with a trade mark.

Details

  • Title Brands and Branding
  • Author The Economist; Rita Clifton; John Simmons
  • Binding Hardcover
  • Edition 2nd ed.
  • Pages 256
  • Volumes 1
  • Language ENG
  • Publisher Bloomberg Press, 11B
  • Date February 2004
  • ISBN 9781576601471 / 1576601471
  • Weight 1.22 lbs (0.55 kg)
  • Dimensions 8.78 x 5.76 x 0.96 in (22.30 x 14.63 x 2.44 cm)
  • Library of Congress subjects Branding (Marketing), Brand name products
  • Library of Congress Catalog Number 2003063819
  • Dewey Decimal Code 658.827
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Brands and Branding
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Brands and Branding

by The Economist, and Clifton, Rita, and Simmons, John

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Princeton, NJ: Bloomberg Press. 2004. 2nd ed.. Hard cover. Very good. No dust jacket.. Sewn binding. Cloth over boards. 256 p. Economist (Hardcover). Audience: General/trade. . No previous owner's name. Clean, tight pages. No bent corners. No remainder mark. .
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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)

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Brands and Branding

Brands and Branding

by Economist Publications Staff; John Simmons; Rita Clifton

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Wiley & Sons, Incorporated, John, 2004. Hardcover. Like New. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)

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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)

by Editor-Rita Clifton; Editor-John Simmons

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BRANDS AND BRANDING (The Economist Series)

BRANDS AND BRANDING (The Economist Series)

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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)

by Rita Clifton [Editor]; John Simmons [Editor];

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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)

by Rita Clifton [Editor]; John Simmons [Editor];

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Hardcover
ISBN 10 / ISBN 13
9781576601471 / 1576601471
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