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Business Research Methods and Statistics Using SPSS
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Business Research Methods and Statistics Using SPSS Paperback - 2008

by Robert P. Burns; Richard Burns


From the publisher

Business Research Methods and Statistics Using SPSS provides a simple, easy to follow, and non-mathematical approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises.

Details

  • Title Business Research Methods and Statistics Using SPSS
  • Author Robert P. Burns; Richard Burns
  • Binding Paperback
  • Edition [ Edition: repri
  • Pages 560
  • Volumes 1
  • Language ENG
  • Publisher Sage Publications Ltd, Los Angeles, London, New Delhi
  • Date 2008-12-04
  • Features Index, Table of Contents
  • ISBN 9781412945301 / 1412945305
  • Weight 2.2 lbs (1.00 kg)
  • Dimensions 9 x 7.2 x 1.3 in (22.86 x 18.29 x 3.30 cm)
  • Library of Congress subjects Business - Research - Methodology, Business - Research - Data processing
  • Library of Congress Catalog Number 2008920625
  • Dewey Decimal Code 658.007
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