Myths for the Masses: An Essay on Mass Communication Paperback - 2004 - 1st Edition
by Hanno Hardt
First line
Mass communication is a primary force in the determination of society, while the principle of mass production and consumption remains an essential and prevailing influence on its deployment.
From the rear cover
With a lively and engaging style, Myths for the Masses provides a critical, interdisciplinary, and historically informed statement about the rise of mass communication in Western societies, and its impact on contemporary life. Written by one of the world's leading authorities on the subject, this book ponders the dominant and the detrimental effects of the mass-produced message in an age overrun by telecommunications and consumerism, and examines its detrimental effects.
Hanno Hardt convincingly argues that the active presence of media organizations rather than the collective will of the people, forms and re-forms the social, cultural, economic and political landscapes of society. The book exposes mass communication to a close examination of many of its real or assumed functions in a modern world, and re-evaluates its traditional role as a bastion of democracy and a celebrant of mass society.
Details
- Title Myths for the Masses: An Essay on Mass Communication
- Author Hanno Hardt
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 168
- Volumes 1
- Language ENG
- Publisher Wiley-Blackwell
- Date June 1, 2004
- ISBN 9780631236221 / 0631236228
- Weight 0.57 lbs (0.26 kg)
- Dimensions 9.06 x 5.96 x 0.51 in (23.01 x 15.14 x 1.30 cm)
- Library of Congress Catalog Number 2003023165
- Dewey Decimal Code 302.23
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Myths for the Masses: An Essay on Mass Communication (Blackwell Manifestos)
by Hanno Hardt
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Myths for the Masses: An Essay on Mass Communication
by Hanno Hardt
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