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Strat Communication in Business & Prof
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Strat Communication in Business & Prof Paperback - 2006

by Dan O' Hair; Gustav Friedrich; Lynda Dee Dixon


From the publisher

Designed for introductory business and organizational communication classes, this text focuses on teaching students to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. Basic communication contexts--interpersonal, group, and public speaking--are applied to the business setting.The Fifth Edition addresses current challenges to business communication presented by new technology, the global marketplace, and diversity within the workforce.Real-World Applications: Practicing Business Communication boxes examine communication practies in a wide range of businesses.Strategic Skills give students tools they will need as they transition from the classroom to a business setting.Ethical Issues boxes challenge students to think critically about the role ethics takes in business communication.

Details

  • Title Strat Communication in Business & Prof
  • Author Dan O' Hair; Gustav Friedrich; Lynda Dee Dixon
  • Binding Paperback
  • Edition 5th Edition
  • Pages 462
  • Volumes 1
  • Language ENG
  • Publisher Houghton Mifflin, Wilmington, Massachusetts, U.S.A.
  • Date 2006-03
  • Illustrated Yes
  • ISBN 9780618432493 / 0618432493
  • Weight 1.89 lbs (0.86 kg)
  • Dimensions 9.94 x 7.98 x 0.73 in (25.25 x 20.27 x 1.85 cm)
  • Library of Congress Catalog Number 2003110191
  • Dewey Decimal Code 658.45
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Strategic Communication in Business and the Professions
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Strategic Communication in Business and the Professions

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Strat Communication in Business & Prof
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Strat Communication in Business & Prof

by O' Hair, Dan; Friedrich, Gustav; Dixon, Lynda Dee

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Strategic Communication in Business and the Professions

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Strategic Communication in Business and the Professions
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Strategic Communication in Business and the Professions

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Strategic Communication In Business And The Professions - by Dan O'Hair
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