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[ Edition: First ]. Good Condition. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] Publisher: Basic Books Pub Date: 5/21/1993 Binding: Paperback Pages: 256
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Relationship Marketing: Successful Strategies for the Age of the Customer Paperback - 1993
by Regis McKenna
The bestselling author of The Regis Touch expands on his previous work to focus on building crucial relationships that help a company dominate--and own--the market in this age of the customer. Includes stories, insights, and advice to give readers an edge in today's fiercely competitive climate.
First line
The 1990s will belong to the customer.
Details
- Title Relationship Marketing: Successful Strategies for the Age of the Customer
- Author Regis McKenna
- Binding Paperback
- Edition Reprint
- Pages 256
- Volumes 1
- Language ENG
- Publisher Basic Books, U.S.A.
- Date 1993-05-21
- ISBN 9780201622409 / 0201622408
- Weight 0.8 lbs (0.36 kg)
- Dimensions 9.3 x 6.22 x 0.57 in (23.62 x 15.80 x 1.45 cm)
- Reading level 1070
- Library of Congress subjects Customer services, Relationship marketing
- Library of Congress Catalog Number 00000000
- Dewey Decimal Code 658.812
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Relationship Marketing: Successful Strategies For The Age Of The Customer
by Regis Mckenna
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Relationship Marketing: Successful Strategies For The Age Of The Customer
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Relationship Marketing : Successful Strategies for the Age of the Customer
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Relationship Marketing : Successful Strategies for the Age of the Customer
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Relationship Marketing : Successful Strategies for the Age of the Customer
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Relationship Marketing : Successful Strategies for the Age of the Customer
by Mckenna, Regis
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