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The Discipline of Market Leaders Paperback - 1997
by Michael Treacy; Fred Wiersema
New in paperback--the bold new strategy for reinventing competition, written by the authors of the popular Reengineering the Corporation. Treacy and Wiersma describe in detail how companies such as Wal-Mart, Southwest Airlines, Charles Schwab, and Intel are creating havoc for their competitors by raising and reshaping customers' value expectations.
Details
- Title The Discipline of Market Leaders
- Author Michael Treacy; Fred Wiersema
- Binding Paperback
- Edition Expanded
- Pages 224
- Volumes 1
- Language ENG
- Publisher Basic Books (AZ), Reading, Massachusetts, U.S.A.
- Date 1997-01
- Illustrated Yes
- ISBN 9780201407198 / 0201407191
- Weight 0.4 lbs (0.18 kg)
- Dimensions 8.2 x 5.3 x 0.7 in (20.83 x 13.46 x 1.78 cm)
- Reading level 1170
- Library of Congress subjects Competition, Customer services
- Library of Congress Catalog Number 98100603
- Dewey Decimal Code 658.8
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Michael Treacy, Fred Wiersema
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Michael Treacy, Fred Wiersema
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
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UsedGood. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael; Wiersema, Fred
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael; Wiersema, Fred
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael; Wiersema, Fred
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael; Wiersema, Fred
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael; Wiersema, Fred
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
by Treacy, Michael
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