Startup: A Silicon Valley Adventure Paperback - 1996
by Jerry Kaplan
In 1987, Jerry Kaplan embarked on every aspiring entrepreneur's dream--he formed his own company. Startup is Kaplan's riveting and insightful story about what it takes to create and maintain a company in he computer industry--and how to handle its remains when the world is not ready to accept what it proposes. This is both an inspiring personal account and a thrilling adventure story of what goes on behind the world of the computer screen.
Summary
Kaplan, a well-known figure in the computer industry, founded GO Corporation in 1987, and for several years it was one of the hottest new ventures in the Valley. Startup tells the story of Kaplan's wild ride: how he assembled a brilliant but fractious team of engineers, software designers, and investors; pioneered the emerging market for hand-held computers operated with a pen instead of a keyboard; and careened from crisis to crisis without ever losing his passion for a revolutionary idea. Along the way, Kaplan vividly recreates his encounters with eccentric employees, risk-addicted venture capitalists, and industry giants such as Bill Gates, John Sculley, and Mitchell Kapor. And no one - including Kaplan himself - is spared his sharp wit and observant eye.
First line
"IS THIS THING war surplus?"
Details
- Title Startup: A Silicon Valley Adventure
- Author Jerry Kaplan
- Binding Paperback
- Edition Reprint
- Pages 336
- Volumes 1
- Language ENG
- Publisher Penguin Books, E Rutherford, New Jersey, U.S.A.
- Date October 1, 1996
- ISBN 9780140257311 / 0140257314
- Weight 0.6 lbs (0.27 kg)
- Dimensions 7.7 x 5.1 x 0.8 in (19.56 x 12.95 x 2.03 cm)
- Ages 18 to UP years
- Grade levels 13 - UP
- Library of Congress subjects Entrepreneurship - United States - Case, Kaplan, Jerry
- Library of Congress Catalog Number 94-45110
- Dewey Decimal Code 338.7
Media reviews
Citations
- New York Times, 10/20/1996, Page 36
- Publishers Weekly, 09/23/1996, Page 0
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