Lateral Marketing
by Kotler, Philip
Available Copies
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by Philip Kotler
- Condition
- New
- Binding
- Hardback
- ISBN
- 9780471455165
- Quantity Available
- 1
- Seller
-
Southport, Merseyside, GBR
- Item Price
-
£29.76
Show Details
Description:
Hardback. New. A revolutionary new system for generating the next big marketing ideas and opportunities According to Philip Kotler, the widely acknowledged "father" of modern marketing, and Fernando Trias de Bes the marketing techniques pioneered in the 1960s and '70s have worked too well. Item Price
£29.76
Lateral Marketing : New Techniques for Finding Breakthrough Ideas
by Kotler, Philip, Trias De Bes, Fernando
- Condition
- Used - Good
- ISBN
- 9780471455165
- Quantity Available
- 1
- Seller
-
Reno, Nevada, USA
- Item Price
-
£5.82
Show Details
Description:
Wiley & Sons, Incorporated, John. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Item Price
£5.82
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by Philip Kotler
- Condition
- New
- Binding
- Hardback
- ISBN
- 9780471455165
- Quantity Available
- 1
- Seller
-
Southport, Merseyside, GBR
- Item Price
-
£25.41
Show Details
Description:
Hardback. New. A revolutionary new system for generating the next big marketing ideas and opportunities According to Philip Kotler, the widely acknowledged "father" of modern marketing, and Fernando Trias de Bes the marketing techniques pioneered in the 1960s and '70s have worked too well. Item Price
£25.41
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by Kotler, Philip
- Condition
- Used - Very Good
- ISBN
- 9780471455165
- Quantity Available
- 1
- Seller
-
Coslada, Madrid, ESP
- Item Price
-
£9.56
Show Details
Description:
Very Good. Item Price
£9.56
