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The Ten Commandments for Business Failure
by Donald R. Keough
- Used
- Condition
- UsedGood
- ISBN 10
- 1591842344
- ISBN 13
- 9781591842347
- Seller
-
Imperial, Missouri, United States
Payment Methods Accepted
About This Item
UsedGood. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Synopsis
Don Keough —a former top executive at Coca-Cola and now chairman of the elite investment banking firm Allen & Company—has witnessed plenty of failures in his sixty-year career (including New Coke). He has also been friends with some of the most successful people in business history, including Warren Buffett, Bill Gates, Jack Welch, Rupert Murdoch, and Peter Drucker. Now this elder statesman reveals how great enterprises get into trouble. Even the smartest executives can fall into the trap of believing in their own infallibility. When that happens, more bad decisions are sure to follow. This light-hearted “how-not-to” book includes anecdotes from Keough's long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future. As he writes, “After a lifetime in business I've never been able to develop a step-by-step formula that will guarantee success. What I could do, however, was talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.”
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Details
- Bookseller
- Off The Shelf LLC
(US)
- Bookseller's Inventory #
- 4WILKM00IKHB
- Title
- The Ten Commandments for Business Failure
- Author
- Donald R. Keough
- Book Condition
- UsedGood
- Quantity Available
- 1
- Binding
- Hardback
- ISBN 10
- 1591842344
- ISBN 13
- 9781591842347
- Publisher
- Portfolio Hardcover
- Place of Publication
- New York City, New York
- This edition first published
- 2008-07-24
Terms of Sale
Off The Shelf LLC
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Off The Shelf LLC
Biblio member since 2021
Imperial, Missouri
About Off The Shelf LLC
Hello! We are a used book seller out of St Louis Missouri.
Glossary
Some terminology that may be used in this description includes:
- Spine
- The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....
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