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The Numerati

The Numerati

The Numerati
Stock Photo: Cover May Be Different

The Numerati

by Baker, Stephen

  • New
  • Hardcover
Condition
New
ISBN 10
0618784608
ISBN 13
9780618784608
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About This Item

Houghton Mifflin Harcourt, 2008-08-12. Hardcover. New. 8x5x0.

Synopsis

Every day we produce loads of data about ourselves simply by living in the modern world: we click web pages, shop with credit cards, and make cell phone calls. Companies like Yahoo! and Google are harvesting an average of 2,500 details about each of us every month. Who is looking at this data and what are they doing with it?    Journalist Stephen Baker explores these questions and provides us with a fascinating guide to the world we're entering—and to the people controlling that world. The Numerati have infiltrated every realm of human affairs, profiling us as workers, shoppers, voters, potential terrorists—and lovers. The implications are vast. Privacy evaporates. Our bosses can monitor our every move. Retailers can better tempt us to make impulse buys. But the Numerati can also work on our behalf, diagnosing an illness before we're aware of the symptoms, or even helping us find our soul mate. Entertaining and enlightening, The Numerati shows how a powerful new endeavor—the mathematical modeling of humanity—will transform every aspect of our lives.

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Details

Bookseller
Bookbags US (US)
Bookseller's Inventory #
BBB3286
Title
The Numerati
Author
Baker, Stephen
Format/Binding
Hardcover
Book Condition
New New
Quantity Available
1
ISBN 10
0618784608
ISBN 13
9780618784608
Publisher
Houghton Mifflin Harcourt
Place of Publication
Boston
Date Published
2008-08-12
Size
8x5x0
X weight
14 oz

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About the Seller

Bookbags

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