The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly
by Scott, David Meerman
- Used
- Hardcover
- Condition
- Like New
- ISBN 10
- 0470113456
- ISBN 13
- 9780470113455
- Seller
-
Seattle, Washington, United States
3 Copies Available from This Seller
(You can add more at checkout.)
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About This Item
John Wiley & Sons, 2007. Hardcover. Like New. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Synopsis
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.
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Details
- Bookseller
- ThriftBooks (US)
- Bookseller's Inventory #
- G0470113456I2N00
- Title
- The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly
- Author
- Scott, David Meerman
- Format/Binding
- Hardcover
- Book Condition
- New
- Quantity Available
- 3
- ISBN 10
- 0470113456
- ISBN 13
- 9780470113455
- Publisher
- John Wiley & Sons
- Place of Publication
- Hoboken, New Jersey, U.s.a.
- Date Published
- 2007
Terms of Sale
ThriftBooks
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About the Seller
ThriftBooks
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Seattle, Washington
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