"I Love You More Than My Dog": Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad
by Jeanne Bliss
- New
- Paperback
- Condition
- New
- ISBN 10
- 159184441X
- ISBN 13
- 9781591844419
- Seller
-
Fountain Valley, California, United States
Payment Methods Accepted
About This Item
Synopsis
Hundreds of businesses have customers who admire them, but only an elite few have true advocates— passionate, loyal, vocal fans—who rave about them to anyone who will listen. Jeanne Bliss, who served as a senior customer executive at five major companies, says there’s no shortcut to becoming beloved—you can’t hire a fancy marketing firm to get there. You earn it by how you decide to run your business—as Wegman’s and Harley-Davidson have for decades and as relatively new companies like Zipcar and Zappos are doing right now. After studying and working with dozens of beloved companies, Bliss has identified five key decisions that lead to customer devotion: • Decide to believe • Decide with clarity of purpose • Decide to be real • Decide to be there • Decide to say “sorry” Her examples and advice will help readers sustain growth and profit even in a tough economy.
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Details
- Bookseller
- Banbury Road Books (US)
- Bookseller's Inventory #
- Biblio2330
- Title
- "I Love You More Than My Dog": Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad
- Author
- Jeanne Bliss
- Book Condition
- New New
- Quantity Available
- 1
- Binding
- Paperback
- ISBN 10
- 159184441X
- ISBN 13
- 9781591844419
- Publisher
- Portfolio Trade
- Place of Publication
- East Rutherford, Nj, U.s.a.
- Date Published
- 2011-10-25
Terms of Sale
Banbury Road Books
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives mis-described or damaged.
About the Seller
Banbury Road Books
About Banbury Road Books
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...