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Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line

Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line

Building Reputational Capital: Strategies for Integrity and Fair Play that
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Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line

by Jackson, Kevin T

  • Used
  • Good
  • Hardcover
Condition
Good
ISBN 10
0195161386
ISBN 13
9780195161380
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About This Item

hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

Synopsis

In the aftermath of scandals such as those at Enron and WorldCom, there is a growing suspicion of the corporate world. For this reason it is more important than ever for firms to maintain a good reputation. In Building Reputational Capital, Kevin T. Jackson offers a practical guide to takingthe high road--the only path that leads to lasting success. Based on extensive research and real-world experience, Building Reputational Capital reveals basic principles of integrity and fairness with which firms can build an enduring reputation. More than image, a firm's reputation is a form of capital often neglected in the boardroom and overlooked inconventional analyses of financial statements...

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Details

Seller
Bonita US (US)
Seller's Inventory #
0195161386.G
Title
Building Reputational Capital: Strategies for Integrity and Fair Play that Improve the Bottom Line
Author
Jackson, Kevin T
Format/Binding
Hardcover
Book Condition
Used - Good
Quantity Available
1
ISBN 10
0195161386
ISBN 13
9780195161380
Publisher
Oxford University Press, USA
Place of Publication
Ny
This edition first published
March 5, 2004

Terms of Sale

Bonita

30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Bonita

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2020
Newport Coast, California
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