Building Green in a Black and White World: A Guide to Selling the Homes Your Customers Want.

Washington DC National Association of Home Buiders: Home Buider Press, 2004. Paperback First Ed, unstated. Very Near Fine in Wraps: shows only the most minute indications of use: just a hint soiling at the top edge; barely discernible lean to the spine. Binding perfectly secure; text clean. Very close to 'As New'. NOT a Remainder, Book-Club, or Ex-Library. 4to. 176pp. First Ed, unstated. Paperback. There is an enormous amount of research and practical experience here packed into one volume. It's appropriate not only for builders that want to go "green", but for environmentally conscious folks looking to build. The book is filled with loads of information on making the "right" choices in building, and most of these choices do not cost more, in fact, many save money in years to come. As a novice, I found the information to be easy to understand, and have come away with a real plan on the building of my next house. Having read this book, it's hard to understand how anyone could not choose to build green. It's just plain smart! I think every builder looking for a competitive edge, should read this book, it's filled with marketing & sales strategies. In Building Green, David Johnston shares a lifetime of experience in the business of building environmentally smart.