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Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

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Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

by Aaker, David A

  • Used
  • good
  • Hardcover
Condition
Good
ISBN 10
0743249380
ISBN 13
9780743249386
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About This Item

Free Press, 2004-04-06. Hardcover. Good. 6x1x9.

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Details

Bookseller
Your Online Bookstore US (US)
Bookseller's Inventory #
0743249380-3-18897221
Title
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Author
Aaker, David A
Format/Binding
Hardcover
Book Condition
Used - Good
Quantity Available
1
ISBN 10
0743249380
ISBN 13
9780743249386
Publisher
Free Press
Place of Publication
Old Tappan, New Jersey, U.s.a.
Date Published
2004-04-06
Size
6x1x9
X weight
18 oz

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About the Seller

Your Online Bookstore

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2012
Houston, Texas

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