Blue Ocean Strategy: How To Create Uncontested Market Space And Make Competition Irrelevant
by W. Chan Kim; Renee Mauborgne
- Used
- Very Good
- Hardcover
- Condition
- Very Good
- ISBN 10
- 1591396190
- ISBN 13
- 9781591396192
- Seller
-
Manchester, Lancashire, United Kingdom
Payment Methods Accepted
About This Item
Harvard Business School Press, 2005. None. Hardback. Very Good. Outline:- Written by the business world`s new gurus Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today`s crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating `blue oceans`: untapped new market spaces ripe from growth. And the business world has caught on - companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide Blue Ocean Strategy is quickly reaching "must read" status among smart business readers. Have you caught the wave?-> the publisher of this HARDBACK book is Harvard Business School Press The date of this copy is 2005 booksalvation have grade it as Very Good and it will be shipped from our UK warehouse This book is from the Series. Shipping is Free for UK buyers and at a reasonable charge for buyer outside the UK
Synopsis
Blue Ocean Strategy is a business strategy book written by W. Chan Kim and Renée Mauborgne of INSEAD, an international business school, that promotes creating new market space or "Blue Ocean" rather than competing in an existing industry. It contains retrospective case studies of business success stories the authors claim were Blue Ocean Strategies. The book has sold more than a million copies in its first year of publication and is being published in 41 languages.
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Details
- Bookseller
- Booksalvation (GB)
- Bookseller's Inventory #
- 9781591396192BB6064
- Title
- Blue Ocean Strategy: How To Create Uncontested Market Space And Make Competition Irrelevant
- Author
- W. Chan Kim; Renee Mauborgne
- Format/Binding
- Hardback
- Book Condition
- Used - Very Good
- Quantity Available
- 1
- Edition
- None
- Binding
- Hardcover
- ISBN 10
- 1591396190
- ISBN 13
- 9781591396192
- Publisher
- Harvard Business School Press
- Place of Publication
- Boston, Massachusetts, U.s.a.
- Date Published
- 2005
- Keywords
- Non-Fiction Business, Finance & Law Business & Management
Terms of Sale
Booksalvation
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
please not that Expedited shipping in our case means we will send it where possible via hermes tracked so you can be sure the book will arrive at your end we have factored in the shipping cost and managed to reduce the aditional charge to just £1.99
please not that Expedited shipping in our case means we will send it where possible via hermes tracked so you can be sure the book will arrive at your end we have factored in the shipping cost and managed to reduce the aditional charge to just £1.99
About the Seller
Booksalvation
Biblio member since 2016
Manchester, Lancashire
About Booksalvation
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Are normal hours are 10am to 6pm Monday to Friday please when asking any question include the Seller Inventory # number this will help us answer your question usually within 24 hours
Our aim is not to be the biggest just the best describing books honestly and never hide behind awful misleading stock pictures used by some many of our competitors
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