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Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition

Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition

Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition
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Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition

by William D. Perreault Jr.; Joseph P. Cannon; E. Jerome McCarthy

  • Used
  • Acceptable
  • Hardcover
Condition
Acceptable
ISBN 10
0073381055
ISBN 13
9780073381053
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About This Item

McGraw-Hill/Irwin, 2008-10-16. hardcover. Acceptable. 144x16x184.

Synopsis

"The subtitle of the 15th edition was A Global-Managerial Approach. Joseph P. Cannon is a new author to this edition." Includes bibliographical references and indexes.

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Details

Bookseller
Your Online Bookstore US (US)
Bookseller's Inventory #
0073381055-4-27341642
Title
Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition
Author
William D. Perreault Jr.; Joseph P. Cannon; E. Jerome McCarthy
Format/Binding
Hardcover
Book Condition
Used - Acceptable
Quantity Available
1
ISBN 10
0073381055
ISBN 13
9780073381053
Publisher
McGraw-Hill/Irwin
Place of Publication
U.s.a
Date Published
2008-10-16
Size
144x16x184
X weight
69 oz

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Your Online Bookstore

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About the Seller

Your Online Bookstore

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2012
Houston, Texas

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