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Basic Marketing : A Global-Managerial Approach (McGraw-Hill Series in Marketing)
by McCarthy, E. Jerome; Perreault, William D
- Used
- Good
- Hardcover
- Condition
- Good/No Jacket
- ISBN 10
- 0256139903
- ISBN 13
- 9780256139907
- Seller
-
Tolar, Texas, United States
Payment Methods Accepted
About This Item
Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1995. 868 pages. Blue gloss boards have light wear. Small amount of underlining scattered throughout text. Binding is sound.. Twelfth Edition. Hard Cover. Good/No Jacket. 8vo - over 7¾" - 9¾" tall. Textbook.
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Details
- Bookseller
- Top Notch books (US)
- Bookseller's Inventory #
- 211476
- Title
- Basic Marketing : A Global-Managerial Approach (McGraw-Hill Series in Marketing)
- Author
- McCarthy, E. Jerome; Perreault, William D
- Format/Binding
- Hardcover
- Book Condition
- Used - Good
- Jacket Condition
- No Jacket
- Edition
- Twelfth Edition
- ISBN 10
- 0256139903
- ISBN 13
- 9780256139907
- Publisher
- McGraw-Hill School Education Group
- Place of Publication
- Columbus, OH, U.S.A.
- Date Published
- 1995
- Keywords
- MARKETING MANAGEMENT BUSINESS ECONOMICS GENERAL
- Size
- 8vo - over 7¾" - 9¾" tall
Terms of Sale
Top Notch books
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About the Seller
Top Notch books
Biblio member since 2004
Tolar, Texas
About Top Notch books
Top Notch Books has been selling books on-line for 6 years. We currently have over 125,000 books in our inventory and we add titles daily. Our books include rare, antique, out-of-print, collectible, signed, as well as gently used books that are a good read.
Glossary
Some terminology that may be used in this description includes:
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...