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The Art of Woo : Using Strategic Persuasion to Sell Your Ideas

The Art of Woo : Using Strategic Persuasion to Sell Your Ideas

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The Art of Woo : Using Strategic Persuasion to Sell Your Ideas

by Moussa, Mario, Shell, G. Richard

  • Used
Condition
Used - Good
ISBN 10
1591841763
ISBN 13
9781591841760
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About This Item

Penguin Publishing Group. Used - Good. Used book that is in clean, average condition without any missing pages.

Synopsis

G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General Electric to organizations like the World Bank and even the FBI's hostage rescue training program. In The Art of Woo , they present their systematic, four- step process for winning over even the toughest bosses and most skeptical colleagues. Beginning with two powerful self-assessments to help readers find their "Woo IQ,"they show how relationship-based persuasion works to open hearts and minds.

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Details

Bookseller
Better World Books US (US)
Bookseller's Inventory #
4020029-6
Title
The Art of Woo : Using Strategic Persuasion to Sell Your Ideas
Author
Moussa, Mario, Shell, G. Richard
Book Condition
Used - Good
Quantity Available
2
Binding
Hardcover
ISBN 10
1591841763
ISBN 13
9781591841760
Publisher
Penguin Publishing Group
Place of Publication
New York, New York, U.s.a.
This edition first published
2007-10

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About the Seller

Better World Books

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Mishawaka, Indiana

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