Advertising Campaigns; A Guide for Agencies and Advertisers
by Graham, Irvin. 1912-
- Used
- Hardcover
- first
- Condition
- Slight wear on edges of dj, small tear on upper spine of dj, but is in great condition otherwise. Near Fine in Very Good DJ.
- Seller
-
Oakland, California, United States
Payment Methods Accepted
About This Item
New York: Harper, 1951. First edition (stated). Hardcover. Slight wear on edges of dj, small tear on upper spine of dj, but is in great condition otherwise. Near Fine in Very Good DJ.. Octavo with dj, grey cloth, red cloth spine, 324 p. illus. 25 cm. Advertising campaigns.
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Details
- Bookseller
- Bibliope by Calvello Books (US)
- Bookseller's Inventory #
- 77877
- Title
- Advertising Campaigns; A Guide for Agencies and Advertisers
- Author
- Graham, Irvin. 1912-
- Format/Binding
- Hardcover
- Book Condition
- Used - Slight wear on edges of dj, small tear on upper spine of dj, but is in great condition otherwise. Near Fine in Very Good DJ.
- Quantity Available
- 1
- Edition
- First edition (stated)
- Publisher
- Harper
- Place of Publication
- New York
- Date Published
- 1951
- Bookseller catalogs
- Advertising, Marketing;
Terms of Sale
Bibliope by Calvello Books
Books may be placed on reserve for one week. Refunds may be issued if book is not as described and is returned in same condition as it was originally shipped, and within two weeks of order.
About the Seller
Bibliope by Calvello Books
Biblio member since 2005
Oakland, California
About Bibliope by Calvello Books
Over thirty-five years experience in the used, out-of-print and rare book trades. Selling online since 1997. WWW.BIBLIOPE.COM (formerly Calvello Books)
Glossary
Some terminology that may be used in this description includes:
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
- Octavo
- Another of the terms referring to page or book size, octavo refers to a standard printer's sheet folded four times, producing...
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Edges
- The collective of the top, fore and bottom edges of the text block of the book, being that part of the edges of the pages of a...
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Spine
- The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....