B2b Brand Management

UsedGood. There is highlighting or handwriting through out the book. Fast shipping and order satisfaction guaranteed. A portion of your purchase benefits Non-Profit Organizations, First Aid and Fire Stations!

Springer , pp. 376 . Hardback. Used.

Hardback. New. This book is one of the first to probe deeply into the art and science of branding industrial products. It provides the concepts, the theory, and dozens of cases illustrating the successful branding of industrial goods.

Springer Berlin / Heidelberg. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.

UsedLikeNew. wrapped in plastic

Paperback / softback. New. This book is one of the first to probe deeply into the art and science of branding industrial products. It provides the concepts, the theory, and dozens of cases illustrating the successful branding of industrial goods.

New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The B2B Brand Management.