Description:
Hardback. New. Hacking the Electorate focuses on the consequences of campaigns using microtargeting databases to mobilize voters. Eitan Hersh shows that most of what campaigns know about voters comes from a core set of public records, and the content of public records varies from state to state. This variation accounts for differences in campaign strategies and voter coalitions.
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Hacking the Electorate: How Campaigns Perceive Voters Hardcover - 2015
by Eitan D. Hersh
Details
- Title Hacking the Electorate: How Campaigns Perceive Voters
- Author Eitan D. Hersh
- Binding Hardcover
- Pages 270
- Volumes 1
- Language ENG
- Publisher Cambridge University Press
- Date 2015
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- ISBN 9781107102897 / 1107102898
- Weight 1.05 lbs (0.48 kg)
- Dimensions 9 x 6 x 0.7 in (22.86 x 15.24 x 1.78 cm)
- Library of Congress subjects Voting - United States, Political campaigns - United States
- Library of Congress Catalog Number 2014046688
- Dewey Decimal Code 324.709
Media reviews
Citations
- Choice, 04/01/2016, Page 0
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Hacking the Electorate: How Campaigns Perceive Voters
by Eitan D. Hersh
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9781107102897 / 1107102898
- Quantity Available
- 5
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- Item Price
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