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Hardback. Very Good.
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Passion Branding: Harnessing the Power of Emotion to Build Strong Brands Hardcover - 2003 - 1st Edition
by Neill Duffy; Jo Hooper (With)
First line
'Passion branding: a relationship between a brand and its consumers around a consumer passion, and the leverage of that passion in order to create stakeholder value'
Details
- Title Passion Branding: Harnessing the Power of Emotion to Build Strong Brands
- Author Neill Duffy; Jo Hooper (With)
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 264
- Volumes 1
- Language ENG
- Publisher Wiley, Chichester
- Date September 8, 2003
- Illustrated Yes
- ISBN 9780470850527 / 0470850523
- Weight 1.13 lbs (0.51 kg)
- Dimensions 9.32 x 5.92 x 0.8 in (23.67 x 15.04 x 2.03 cm)
- Library of Congress subjects Branding (Marketing)
- Library of Congress Catalog Number 2003007458
- Dewey Decimal Code 658.827
About the author
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Passion Branding: Harnessing the Power of Emotion to Build Strong Brands
by Hooper, Jo
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Passion Branding : Harnessing the Power of Emotion to Build Strong Brands
by Duffy, Neill
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Wiley & Sons, Incorporated, John. Used - Very Good. Ships from the UK. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Passion Branding : Harnessing the Power of Emotion to Build Strong Brands
by Duffy, Neill
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Passion Branding : Harnessing the Power of Emotion to Build Strong Brands
by Neill Duffy; Jo Hooper
- Used
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- Hardcover
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- Used - Very Good
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- Hardcover
- ISBN 10 / ISBN 13
- 9780470850527 / 0470850523
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Wiley & Sons, Incorporated, John, 2003. Hardcover. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. An ex-library book and may have standard library stamps and/or stickers. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Passion Branding: Harnessing the Power of Emotion to Build Strong Brands
by Duffy, Neill
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- 9780470850527 / 0470850523
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Wiley, 2003. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Passion Branding: Harnessing the Power of Emotion to Build Strong Brands
by Duffy, Neill
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Passion Branding
by Neill Duffy Jo Hooper
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John Wiley & Sons , pp. xiii + 249 . Hardback. Used.
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