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The Advertising Handbook
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The Advertising Handbook Hardcover - 2002 - 2nd Edition

by Sean Brierley


First line

Modern companies are very complex organisations with very diverse business needs.

Details

  • Title The Advertising Handbook
  • Author Sean Brierley
  • Binding Hardcover
  • Edition number 2nd
  • Edition 2
  • Pages 312
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date January 11, 2002
  • Illustrated Yes
  • ISBN 9780415243919 / 0415243912
  • Weight 1.45 lbs (0.66 kg)
  • Dimensions 9.19 x 6.13 x 0.8 in (23.34 x 15.57 x 2.03 cm)
  • Library of Congress subjects Advertising - Handbooks, manuals, etc
  • Library of Congress Catalog Number 2003274909
  • Dewey Decimal Code 659.1