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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth Hardcover - 2014

by Ted Wright


Details

  • Title Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
  • Author Ted Wright
  • Binding Hardcover
  • Edition First Edition
  • Pages 240
  • Volumes 1
  • Language ENG
  • Publisher McGraw-Hill Companies, New York
  • Date 2014-11
  • Illustrated Yes
  • ISBN 9780071835749 / 0071835741
  • Weight 1.09 lbs (0.49 kg)
  • Dimensions 9 x 6.1 x 0.8 in (22.86 x 15.49 x 2.03 cm)
  • Library of Congress subjects Branding (Marketing), Communication in marketing
  • Library of Congress Catalog Number 2014027540
  • Dewey Decimal Code 658.872

About the author

Ted Wright is the CEO of Fizz, the pioneering word of mouth marketing firm. He has contributed to several consumer revolutions in the U.S.--including the resurgence of Pabst Blue Ribbon among urban hipsters and the adoption of Chocolate Milk among athletes--and he's helped take his clients, such as Bissell, Intuit, AT&T, and Intel, among many others, to the next level and beyond.

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
Stock Photo: Cover May Be Different

Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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ISBN 10 / ISBN 13
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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ISBN 10 / ISBN 13
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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ISBN 10 / ISBN 13
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth
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Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Wright, Ted

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