Skip to content

Business Essentials for Strategic Communicators: Creating Shared Value for the
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and Its Stakeholders Paperback - 2014

by M. Ragas; E. Culp


From the publisher

The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues, and trends. The challenge is that many communicators don't hold an MBA and didn't study business in college.
Business Essentials for Strategic Communicators provides communication professionals and students with the essential 'Business 101' knowledge they need to navigate the business world with the best of them. Readers will learn the essentials of financial statements and terminology, the stock market, public companies, and more--all with an eye on how this knowledge helps them do their jobs better as communication professionals.

Details

  • Title Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and Its Stakeholders
  • Author M. Ragas; E. Culp
  • Binding Paperback
  • Edition 1st ed. 2014
  • Pages 211
  • Volumes 1
  • Language ENG
  • Publisher Palgrave MacMillan
  • Date 2014-12-17
  • Illustrated Yes
  • ISBN 9781349481880 / 1349481882
  • Weight 0.66 lbs (0.30 kg)
  • Dimensions 8.5 x 5.5 x 0.53 in (21.59 x 13.97 x 1.35 cm)
  • Themes
    • Interdisciplinary Studies: Communication Studies
  • Dewey Decimal Code 658.45

About the author

Matthew Ragas is an Associate Professor and Academic Director of the graduate program in Public Relations and Advertising at DePaul University, USA.
Ron Culp is a veteran public relations executive who now serves as Professional Director of the graduate program in Public Relations and Advertising at DePaul University, USA.
Back to Top

More Copies for Sale

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

  • Used
  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
1
Seller
Eugene , Oregon, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£18.61
£3.22 shipping to USA

Show Details

Description:
Palgrave Macmillan. Used - Good. paperback 100% of proceeds go to charity! Good condition with all pages in tact. Item shows signs of use and may have cosmetic defects.
Item Price
£18.61
£3.22 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Ragas, M.; Culp, E

  • Used
  • Acceptable
  • Paperback
Condition
Used - Acceptable
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
1
Seller
Lithia , Florida, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£21.81
£7.26 shipping to USA

Show Details

Description:
Palgrave Macmillan, 2014-12-16. paperback. Acceptable. 9x5x0. Paperback--slight water mark upper edge back pages--otherwise, no flaws
Item Price
£21.81
£7.26 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Ragas, M

  • Used
  • Paperback
Condition
Used: Good
Edition
1st ed. 2014
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£28.10
FREE shipping to USA

Show Details

Description:
MACMILLAN, 2014-12-17. 1st ed. 2014. paperback. Used: Good.
Item Price
£28.10
FREE shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Ragas, M

  • Used
  • Paperback
Condition
Used:Good
Edition
1st ed. 2014
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£54.79
FREE shipping to USA

Show Details

Description:
MACMILLAN, 2014-12-17. 1st ed. 2014. paperback. Used:Good.
Item Price
£54.79
FREE shipping to USA
Business Essentials for Strategic Communicators

Business Essentials for Strategic Communicators

by E. Culp

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
8
Seller
Uxbridge, Greater London, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£77.43
£7.99 shipping to USA

Show Details

Description:
Paperback / softback. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business.
Item Price
£77.43
£7.99 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Matthew W. Ragas

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
8
Seller
Southport, Merseyside, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£83.96
£9.95 shipping to USA

Show Details

Description:
Paperback / softback. New. The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business.
Item Price
£83.96
£9.95 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Matthew W. Ragas

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
8
Seller
Southport, Merseyside, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£92.54
£9.95 shipping to USA

Show Details

Description:
Paperback / softback. New. The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business.
Item Price
£92.54
£9.95 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by M. Ragas

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
2
Seller
Exeter, Devon, United Kingdom
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
£102.05
£10.00 shipping to USA

Show Details

Description:
Palgrave Macmillan, 2016. Paperback. New. 211 pages. 8.50x5.51x0.73 inches.
Item Price
£102.05
£10.00 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Ragas, M

  • New
Condition
New
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
64
Seller
Victoria, British Columbia, Canada
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
£109.02
£12.11 shipping to USA

Show Details

Description:
Palgrave Macmillan. New. Special order direct from the distributor
Item Price
£109.02
£12.11 shipping to USA
Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and...
Stock Photo: Cover May Be Different

Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders

by Ragas, M.; Culp, E

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781349481880 / 1349481882
Quantity Available
5
Seller
campbelltown, Florida, United States
Seller rating:
This seller has earned a 1 of 5 Stars rating from Biblio customers.
Item Price
£109.83
£12.11 shipping to USA

Show Details

Description:
Palgrave Macmillan, 2016-01-15. paperback. New. 5x0x8. Brand New Book in Publishers original Sealing
Item Price
£109.83
£12.11 shipping to USA