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Mediawriting: Print, Broadcast, and Public Relations
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Mediawriting: Print, Broadcast, and Public Relations Paperback - 2019

by W. Richard Whitaker; Ronald D. Smith; Janet E. Ramsey


From the publisher

MediaWriting is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful "How To" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Some of the features included in the book are:

  • A re-written Chapter 13, Writing and Reporting in the New New Media, with updates to how social media is used today
  • Expanded chapters on print reporting methods and the Associated Press Stylebook
  • Updates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues
  • Explanatory "How To" boxes that help readers understand and retain main themes
  • Illustrative "It Happened to Me" vignettes from the authors' professional experiences
  • Discussion questions and exercises at the end of every chapter

Designed to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.

Details

  • Title Mediawriting: Print, Broadcast, and Public Relations
  • Author W. Richard Whitaker; Ronald D. Smith; Janet E. Ramsey
  • Binding Paperback
  • Pages 402
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date 2019-03-15
  • ISBN 9781138341784 / 1138341789
  • Weight 1.58 lbs (0.72 kg)
  • Dimensions 9.2 x 7.3 x 0.9 in (23.37 x 18.54 x 2.29 cm)
  • Library of Congress subjects Broadcast journalism - Authorship, Journalism - Authorship
  • Library of Congress Catalog Number 2018044640
  • Dewey Decimal Code 808.066

About the author

W. Richard Whitaker is Professor Emeritus of Journalism and Broadcasting at Buffalo State College (SUNY).

Ronald D. Smith is Professor of Public Communication and former Chair of the Communication Department at Buffalo State (SUNY).

Janet E. Ramsey, is an emerita Professor of Journalism and Distinguished Service Professor and Dean Emerita at Buffalo State College (SUNY).

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Media Writing: Print, Broadcast, and Public Relations
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Media Writing: Print, Broadcast, and Public Relations

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MediaWriting: Print, Broadcast, and Public Relations

MediaWriting: Print, Broadcast, and Public Relations

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Mediawriting: Print, Broadcast, and Public Relations

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MediaWriting: Print, Broadcast, and Public Relations
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MediaWriting: Print, Broadcast, and Public Relations

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