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Pride-Ferrell Marketing
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Pride-Ferrell Marketing Hardcover - 2006

by William M. Pride; O.C. Ferrell


From the publisher

Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, this text and its outstanding suite of supplements supply students with the knowledge and decision-making skills they'll need to succeed in today's competitive business environment. Topical issues including customer relationship management, supply chain management, the latest e-commerce models, and the current re-evaluation of dot-coms are just a few examples the authors use to connect marketing to students' personal lives. The latest edition also features a new design and additional photos, providing a fresh contemporary look and feel to the text.

Details

  • Title Pride-Ferrell Marketing
  • Author William M. Pride; O.C. Ferrell
  • Binding Hardcover
  • Edition Library Edition
  • Pages 610
  • Language ENG
  • Publisher South-Western College Pub, Boston, MA
  • Date 2006-01
  • ISBN 9780618474455
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Pride-Ferrell Marketing
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Pride-Ferrell Marketing

by William M. Pride; O.C. Ferrell

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South-Western College Pub, 2006-01-01. Hardcover. New. Instructor's Exam Copy ISBN: 0395707463 ( Ninth Edition, 1995 )...... New Inside & Out. Clean & Crisp! Excellent book! ( z1s116B ) Some very minor shelf wear on cover. ** Fast Shipping! **
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Marketing
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Marketing

by Pride, William M. (William M. Pride), Ferrell, O. C

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Marketing

Marketing

by William M. (William M. Pride) Pride; O. C. Ferrell

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CENGAGE Learning, 2004. Hardcover. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Pride-Ferrell Marketing
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Pride-Ferrell Marketing

by William M. Pride; O.C. Ferrell

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Pride-Ferrell Marketing
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Pride-Ferrell Marketing

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South-Western College Pub. Used - Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
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Pride-Ferrell Marketing
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Pride-Ferrell Marketing

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Pride-Ferrell Marketing
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Pride-Ferrell Marketing

by William M. Pride; O.C. Ferrell

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Marketing- Library Edition
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Marketing- Library Edition

by Pride- Ferrell

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Houghton Mifflin Company, Boston, MA, 2006. Library Edition. Hardcover. Very Good Condition. The text appears clean, the cover has tiny corner scuffs. Quantity Available: 1. ISBN: 0618474455. ISBN/EAN: 9780618474455. Pictures of this item not already displayed here available upon request. Inventory No: 1560794931. . 9780618474455
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