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The New Role of Regional Management
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The New Role of Regional Management Hardcover - 2009

by B. Ambos; B. Schlegelmilch


From the publisher

Regional management has taken on a new role and is becoming more important. This book explores the challenges of European, US and Asian companies. It outlinines how regional headquarters can develop into Dynamic Competence Relay centers to master these challenges.

Details

  • Title The New Role of Regional Management
  • Author B. Ambos; B. Schlegelmilch
  • Binding Hardcover
  • Pages 301
  • Volumes 1
  • Language ENG
  • Publisher Palgrave MacMillan
  • Date 2009-12-10
  • Illustrated Yes
  • ISBN 9780230538757 / 0230538754
  • Weight 1.1 lbs (0.50 kg)
  • Dimensions 8.4 x 5.5 x 0.9 in (21.34 x 13.97 x 2.29 cm)
  • Library of Congress subjects Management, Regional planning
  • Dewey Decimal Code 658

About the author

BJRN AMBOS Professor for International Management and Marketing, Vienna University of Economics and Business Administration, Austria.
BODO B. SCHLEGELMILCH Professor for International Marketing and Management, Dean of the WU Executive Academy, Vienna University of Economics and Business Administration, Austria.
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The New Role of Regional Management
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The New Role of Regional Management

by Bjorn Ambos; Bodo B Schlegelmilch

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The New Role of Regional Management

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The New Role of Regional Management
Stock Photo: Cover May Be Different

The New Role of Regional Management

by Ambos, B.; Schlegelmilch, B

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ISBN 10 / ISBN 13
9780230538757 / 0230538754
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