Services Marketing and Management
by Audrey Gilmore
- New
- Paperback
- Condition
- New
- ISBN 10
- 0761941584
- ISBN 13
- 9780761941583
- Seller
-
Southport, Merseyside, United Kingdom
10 Copies Available from This Seller
(You can add more at checkout.)
Payment Methods Accepted
About This Item
Paperback / softback. New. Provides a consideration of how services are conceptualized, designed and managed, creating the basis for an understanding of the multi-dimensional aspects of services. This book explores the effect of organizational structures, management styles, marketing and management competencies on service management decision making and implementation.
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Details
- Bookseller
- The Saint Bookstore (GB)
- Bookseller's Inventory #
- A9780761941583
- Title
- Services Marketing and Management
- Author
- Audrey Gilmore
- Format/Binding
- Paperback / softback
- Book Condition
- New
- Quantity Available
- 10
- Binding
- Paperback
- ISBN 10
- 0761941584
- ISBN 13
- 9780761941583
- Publisher
- SAGE Publications Ltd
- This edition first published
- June 2, 2003
Terms of Sale
The Saint Bookstore
Refunds or Returns: A full refund of the price paid will be given if returned within 30 days in undamaged condition. If the product is faulty, we may send a replacement.
About the Seller
The Saint Bookstore
Biblio member since 2018
Southport, Merseyside
About The Saint Bookstore
The Saint Bookstore specialises in hard to find titles & also offers delivery worldwide for reasonable rates.
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...