Verse By the Side of the Road, The; The Story of the Burma Shave Signs & Jingles
by Frank Rowsome, Jr
- Used
- near fine
- Hardcover
- first
- Condition
- Near Fine/Near Fine
- ISBN 10
- 0828900388
- ISBN 13
- 9780828900386
- Seller
-
Mulvane, Kansas, United States
Payment Methods Accepted
About This Item
Name Inscribed FLEP, else contents appear as unread & unblemished contents in red cloth covered boards with DJ displaying minimal surface/edge wear, as shown.
This book, containing all 600 of Burma-Shave's roadside rhymes, highlights a few of them with amusing drawings. "Beginning with a few sets of signs along Highway 65 in Minnesota, this fabulous and funny "commercial Mother Goose" grew into a national institution numbering over 7000 sets in 43 states. It was that miracle of advertising - a campaign that made everybody happy. Not "hard sell" nor "soft sell, " rather it was a "friendly sell" that kept the cash registers ringing with coin while the customers rang with laughter. This is fun Americana, to take you back along some twisty, two-lane, blacktop trail past a contented farmer's pasture proclaiming: His face was smooth / and cool as ice / and oh Louise / He smelled so nice / Burma-Shave. "
A humorous memorial to the era of Burma-Shave signs, which ended when the company became a subsidiary of the Philip Morris Company. Contains numerous line drawings by Carl Rose, and an appendix containing the texts of all the Burma-Shave signs.
Insurance & handling is included free. Extra Charges/Fees apply on Shipments Outside The U.S. and Expedited Shipments. Oversize and/or heavy books may require additional fees. Will advise Updated 4.02.2023 Biblio 10.28.2020 Updated 10.15.21
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Details
- Bookseller
- Eve's Reads (US)
- Bookseller's Inventory #
- #2436-22219
- Title
- Verse By the Side of the Road, The; The Story of the Burma Shave Signs & Jingles
- Author
- Frank Rowsome, Jr
- Book Condition
- Used - Near Fine
- Jacket Condition
- Near Fine
- Quantity Available
- 1
- Edition
- 15th Prtg, (223,0000 copies in print)
- Binding
- Hardcover
- ISBN 10
- 0828900388
- ISBN 13
- 9780828900386
- Publisher
- Stephen Greene Press,
- Place of Publication
- Bratrleboro, VT
- Date Published
- August 1978
- Pages
- 121
- Size
- 121 Pages
- Keywords
- Verses Humor
Terms of Sale
Eve's Reads
Shipping/Handling/Insurance/Tracking Included within the continental U.S. (Free Shipping). Extra Charges/Fees apply on ALL Shipments Outside The U.S. and Expedited Shipments. Oversize and/or heavy books require additional fees. Will advise and will send invoice via Paypal for extra charges.
About the Seller
Eve's Reads
About Eve's Reads
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- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
- Biblio
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- Inscribed
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