![The Medium is the Massage: An Inventory of Effects](https://d3525k1ryd2155.cloudfront.net/h/926/584/1569584926.0.m.jpg)
The Medium is the Massage: An Inventory of Effects
by (Culture) MCLUHAN, Marshall; FIORE, Quentin
- Used
- Paperback
- first
- Condition
- See description
- Seller
-
JACKSONVILLE, Florida, United States
Payment Methods Accepted
About This Item
New York: Bantam Books, 1967. Paperback Original (1st). An AS NEW copy of this classic of literary futurism. The book itself, which in non-linear in composition, is filled with examples of McLuhan's theory that the "message" is less important than the method the "message" is deployed. McLuhan emplores us to examine our surroundings as they are changing so fast we may miss them and slide right into the technological world of our imagination without even noticing. While the book is a classic of modern philosophy it is also an overlooked foundational study on advertising in a modern era. As a bit of proof, this copy from the personal collection of Draper Daniels (famous adman and creator of the Marlboro Man). A sharp copy in all respects.
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Details
- Bookseller
- Back in Time Rare Books, LLC
(US)
- Bookseller's Inventory #
- 7140
- Title
- The Medium is the Massage: An Inventory of Effects
- Author
- (Culture) MCLUHAN, Marshall; FIORE, Quentin
- Book Condition
- Used
- Quantity Available
- 1
- Edition
- Paperback Original (1st)
- Binding
- Paperback
- Publisher
- Bantam Books
- Place of Publication
- New York
- Date Published
- 1967
- Keywords
- advertising, art, futurism
- Bookseller catalogs
- Art & Design; Business & Economics; Culture, Ethnicity & Gender;
Terms of Sale
Back in Time Rare Books, LLC
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Back in Time Rare Books, LLC
Biblio member since 2017
JACKSONVILLE, Florida
About Back in Time Rare Books, LLC
We are pop culture enthusiasts with a bookselling problem... Back in Time Rare Books and Back in Time Appraisals sell and consult via the internet. You can also find us at several Antiquarian Book Fairs each year.