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Marketing Management: Analysis, Planning, Implementation, and Control

Marketing Management: Analysis, Planning, Implementation, and Control

Marketing Management: Analysis, Planning, Implementation, and Control
Stock Photo: Cover May Be Different

Marketing Management: Analysis, Planning, Implementation, and Control

by Kotler, Philip

  • Used
  • Hardcover
Condition
UsedLikeNew
ISBN 10
0132435101
ISBN 13
9780132435109
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About This Item

UsedLikeNew. 9th hardcover ed. Some board wear/scuffs. Text is mostly clean & readable.

Synopsis

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. “synopsis” may belong to another edition of this title.

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Details

Bookseller
Books4Cause Inc. US (US)
Bookseller's Inventory #
5D400000BB1E_ns
Title
Marketing Management: Analysis, Planning, Implementation, and Control
Author
Kotler, Philip
Book Condition
New
Quantity Available
1
Binding
Hardcover
ISBN 10
0132435101
ISBN 13
9780132435109
Publisher
Prentice Hall College Div
Place of Publication
Upper Saddle River, Nj
This edition first published
May 28, 1999

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About the Seller

Books4Cause Inc.

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2020
Skokie, Illinois

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