The Complete Idiot's Guide to E-Commerce

Indianapolis, Indiana: Que - A Divisiion of Macmillan Computeer Publishsing, 2000. First Printing . Trade Paperback. Near Fine. 7" X 9. 363 Pages Indexed. Front cover has some minor edge wear. The quick and easy way to find the best information to set up or improve your e-commerce company. Idiot-proof steps for evaluating e-commerce wweb sites. Donw-to-earth advice for the latest future trends with real-life examples. If you don't look after your e-buttocks you'll quickly find that all of your competitors are quicker to market when it comes to getting online. Contents in 23 Chapters: What Is Driving the e-Commerce Revolution, The sky is the Limit Internet Market Valuations, The Next Great e-Commerce Company Yours, e-Commerce Defined, The Virtual Corporation, Killer Apps, The Laws of the e-Commerce Jungle, Its Just a Matter of Timme Realt Time vs. Batch, King of the Jungle The Automated Supply Chain, The Customer is King, Show Me the Money, The Virtual Workforce, There's Gold in Them Thar Hills Data Mining, Spinning a Web Internet Marketing, Internet Advertising, Internet Marketing Models, Offline Marketing for Online Businesses, The Marketing Goldrush Data Mining, e- Commerce Resource Planning, Knowledge Management, Customers Leveraging Your e-Commerce Assets, Land Mines Lurking on the Net, and The Definitive d-Commerce Model. This is a fantastic source for those who want a quick, yet thorough, introduction to the world of e-commerce. Large heavy book that may incur additional shipping costs to some locations.