Search Results: Textbooks from Kayleighbug Books

New York: McGraw-Hill, 1962. Hardcover. Good. No Stock Photos! We photograph every item. 879 pages; corners bumped, edge wear, rubbing to boards, some foxing to board faces;

Englewood Cliffs, NJ: Prentice Hall, 1995-01. Third Edition. Hardcover. Very Good. 8x1x10. No Stock Photos! We photograph every item. 815 pages; light edge wear; For introductory courses in Advertising, offered in marketing and journalism departments. Everyone has experienced memorable advertising: the ad or jingle that stays in your mind. But memorable advertising may not sell products or build market share-it may not be effective advertising. In these days of accountability, clients are asking that advertisers create advertising that meets measurable goals. The challenge with teaching advertising by taking theory and applying it to what is going on in advertising agencies is that companies have always been very guarded about goals and measures. Advertising: Principles and Practice has lifted the veil by focusing on EFFIE-award winners: advertising campaigns that have won awards for their effectiveness from the American Marketing Association of New York. These EFFIE-award winners reveal client… Read More

Chicago, IL: Coyne Electrical School, 1957. Hardcover. Very Good. No Stock Photos! We photograph every item. edge wear, corners bumped. Principles of construction, operation, and testing of radio and television equipment.

New York: Prentice-Hall, 1947. Second Printing. Hardcover. Good/No Jacket. No Stock Photos! We photograph every item. edge wear, rubbing to boards, some tanning to pages. Curriculum developed at RIT to ensure mathematics preparedness for technical degree programs. includes trig functions and logs.

Chicago, IL: Scott Foresman & Company, 1936. Hardcover. Fair/No Jacket. No Stock Photos! We photograph every item. corners bumped, edge wear, some soiling to boards and page ends; bit of wrinkle to the pages.

Boston: Allyn & Bacon, 1998-10-27. Paperback. Good. 112x12x152. No Stock Photos! We photograph every item. edge wear, some underlining; This text provides a developmental perspective of literacy learning as a way to understand the literacy process. The authors describe how children become skilled readers through the following five stages of the literacy growth process: emergent reading, initial reading, transitional, basic literacy, and refinement. Unlike most other literacy books which are organized by topic, this text addresses such specific topics like word identification and comprehension within the larger framework of literacy development. Additionally, the authors emphasize helping teachers foster positive attitudes towards reading, promoting extensive reading experiences and reading for meaning; these instructional goals transcend and bind the stages into an integrated process.

St.Paul, MN: West Group, 1985. Trade Paperback. Good. 9x7x1. No Stock Photos! We photograph every item. edge wear, light soiling to covers and page ends;

New York: McGraw-Hill, 1968. Hardcover. Good. No Stock Photos! We photograph every item. edge wear, some soiling, boards are warped somewhat. Introduces the high school student to various aspects of mathematics that apply to business including fractions, percentages, discounts, banking interest, taxes, pricing, and others.

Belmont, CA: Wadsworth Pub. Co, 1973-01-01. Second Edition. Trade Paperback. Very Good. 9x6x0. No Stock Photos! We photograph every item. edge wear, light soiling to page ends; Do you want to ace your public speaking course? All you need to know, including all of the skills that will help you become a confident speaker and conquer speaking anxiety, are thoroughly covered in THE CHALLENGE OF EFFECTIVE SPEAKING

New York: Harcourt College Pub, 1992. Hardcover. Good. 10x8x1. No Stock Photos! We photograph every item. edge wear, some scuffing to boards, laminate peeling a bit; Designed for DC/AC circuits courses in electrical and electronics technology, this text looks at circuits as building blocks within a system. Emphasis is on today's dominant industry segments: computers, instrumentation, and data communications. Topics covered include circuit types, analysis techniques, capacitance, inductance, and Ohm's Law. The text covers the computer simulation software PSPICE, time-varying skills, and includes several chapters emphasising the importance of frequency response and spectral analysis in modern circuits.

New York: Henry Holt and Company, 1937. Hardcover. Good. No Stock Photos! We photograph every item. edge wear, corners bumped, scuffing to covers, tanning to page ends and endpapers; some notes and underlining.

New York: Mcgraw-Hill College, 1997. Trade Paperback. Good. 9x7x1. No Stock Photos! We photograph every item. edge wear, some soiling to covers; This text is designed for any first course in computer science that uses C++ as the major programming language. It adopts and exploits the best features of C++ in studying programming, program design and construction, and computer science. String and vector classes are used rather than pointer-based implementations that are more C-based. Versions of all the programs used in the book are available for Mac, DOS and Unix machines.

Key Curriculum Press, 2002. Paperback. Near Fine. 10x8x0. No Stock Photos! We photograph every item. Unused copies with some light storage wear; "More Practice Your Skills Student Workbook" to accompany Discovering Algebra: An Investigative Approach.

Hauppauge, NY: Barron's Educational Series, Incorporated, 1988. Paperback. Very Good. 0x7x10. No Stock Photos! We photograph every item. light edge wear;

New York: Harpercollins College Div, 1995-07-01. 3rd. Paperback. Very Good. 9x7x1. No Stock Photos! We photograph every item. edge wear; Essentials of Economics delivers a concise and balanced introduction to modern economics. Designed for the one-semester course, the fifth edition combines a solid foundation of theory with real-world examples, applications, and data. Gregory explores numerous modern topics in a non-technical manner, including a new chapter on the economics of the Internet and e-Commerce. Coverage of modern microeconomics sets the stage for a discussion of macroeconomics, providing a logical sequence that parallels how the field evolved.

New York: St Martins Press, 1998-02-01. Fifth Edition. Paperback. Fair. 9x5x1. No Stock Photos! We photograph every item. slight amount of moisture wrinkling to cover and lower edges of pages;

New York: Holt, Rinehart and Winston, 1967. Fourth Edition. Hardcover. Good/No Jacket. No Stock Photos! We photograph every item. corners bumped, some edge wear and soiling to boards; highlighting and penciled notes internally. 164 pages. Textbook intended for advanced high school German instruction.

New York: Wiley, 2000. Hardcover. Very Good. 7x1x9. No Stock Photos! We photograph every item. edge wear; 'used' stickers on back cover; name on page ends; For a required or elective course in Hospitality Sales and Introductory Sales Training for Industry taught out of the hospitality management or marketing program at the freshman/sophomore level at the two-year and four-year levels. Some hospitality programs will use this book in the lower level marketing course (taught out of the business school) as well. Focused on the sales aspect of hospitality (not just marketing), this book addresses the primary focus of sales as the communication aspect of marketing as well as direct personal selling to potential customers. Shaw/Morris positions personal selling as having the right product, in the right place, at the right time, and at the right price applied to hotels or foodservice operations. With this emphasis on personal selling - the sales process, sales management, sales and technology -… Read More

Dubuque, IA: Kendell/Hunt Publishing, 1987. Fourth Edition. Paperback. Fair/No Jacket. No Stock Photos! We photograph every item. spiral bound. some edge wear, heavy underlining and margin notes in both pen and ink, highlighting, worksheets/quizzes laid in.

New York: Harpercollins College Div, 1974-06. Hardcover. Good. 9x8x1. No Stock Photos! We photograph every item. 699 pages; ex-library with usual markings, edge wear to boards, corners bumped, rfep missing;