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Sales Management: A Global Perspective.
by John B Ford, Earl Honeycutt, Antonis Simintiras
- Used
- good
- Paperback
- Condition
- Good
- ISBN 10
- 0415300444
- ISBN 13
- 9780415300445
- Seller
-
Peninsula, Ohio, United States
Payment Methods Accepted
About This Item
Routledge, 2003. Trade Paperback. Good. GOOD BOOK! A LITTLE PINK HIGHLIGHTING IN TEXT, MODERATE WEAR & A FEW BENDS ON COVER. "Description: As sales managers are encouraged to manage increasingly global territories, the art of selling becomes complicated and the rules of negotiation more diverse. This absorbing book considers the many facets of cross-cultural sales management, to provide salespeople and managers with a guide to making the most of the global sales force. Topics covered include: * cross-cultural negotiations * hiring, training, motivating and evaluating the international sales force * Customer Relationship Management (CRM) * sales territory design and management. Included in the book are ten international case studies designed to give sales students, salespeople and their managers an explanation of diverse cultures and the dilemmas, situations and opportunities that arise when selling across borders. The experienced international authors have brought together the most up-to-date information on the global marketplace - a subject neglected by many other texts. While still tackling sales from a managerial perspective, its cross-cultural approach makes it essential reading for those wishing to succeed in global sales."
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Details
- Bookseller
- Cuyahoga Valley Book Company (US)
- Bookseller's Inventory #
- 16215
- Title
- Sales Management: A Global Perspective.
- Author
- John B Ford, Earl Honeycutt, Antonis Simintiras
- Format/Binding
- Trade Paperback
- Book Condition
- Used - Good
- Binding
- Paperback
- ISBN 10
- 0415300444
- ISBN 13
- 9780415300445
- Publisher
- Routledge
- Place of Publication
- New Delhi
- Date Published
- 2003
Terms of Sale
Cuyahoga Valley Book Company
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About the Seller
Cuyahoga Valley Book Company
Biblio member since 2004
Peninsula, Ohio
About Cuyahoga Valley Book Company
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Glossary
Some terminology that may be used in this description includes:
- Trade Paperback
- Used to indicate any paperback book that is larger than a mass-market paperback and is often more similar in size to a hardcover...