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NO LOGO: TAKING AIM AT THE BRAND BULLIES by  Naomi Klein - Paperback - 2000 - from Infinity Books Japan and Biblio.co.uk

NO LOGO: TAKING AIM AT THE BRAND BULLIES

by Klein, Naomi

Condition: Very Good+


Knopf Canada, 2000. Paperback. Very Good+. The hotly debated report from the frontlines of mounting backlash against m ultinational corporations. A national bestseller, No Logo took Canadians by storm when it was publishe d last year in hardcover. Equal parts cultural analysis, political manifest o, mall-rat memoir, and journalistic expose, it is the first book to uncove r a betrayal of the central promises of the information age: choice, intera ctivity, and increased freedom. No Logo takes apart our packaged and brande d world and puts the pieces into clear pop-historical and economic perspect ive. Naomi Klein tracks the resistance and self-determination mounting in t he face of our new branded world and explains why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint, a computer hack, or an international anti-corporate campaign. NY Times - New York Times Book Review Klein is a gifted writer; her paragraphs can be as seductive as the ad campaigns she dissects.

No Logo: Taking Aim at the Brand Bullies is a book by Canadian journalist Naomi Klein. First published by Knopf Canada in January 2000, shortly after the 1999 WTO Ministerial Conference protests in Seattle had generated media attention around such issues, it became one of the most influential books about the anti-globalization movement and an international bestseller.




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