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Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo,
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Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963 Hardcover - 1994

by James Kauffman


From the publisher

Examines how the Kennedy administration and the media constructed the space program in ways designed to win congressional and public approval Examines the Kennedy administration's rhetorical campaign to persuade Congress and the public to adopt a manned flight to the moon. In so doing, the study addresses three key themes. First, it illuminates the contrasting nature of technical and narrative arguments and explores how those arguments play different roles in public discussion of social policy. Second, the book examines how both the executive branch and the news media function to help set the agenda in American politics. Offering a case study of the increasingly complex relationship between the government and the media. Finally, Selling Outer Space explores the power of technology to shape and direct human action.

Details

  • Title Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963
  • Author James Kauffman
  • Binding Hardcover
  • Edition First Edition
  • Pages 208
  • Volumes 1
  • Language ENG
  • Publisher University Alabama Press, Tuscaloosa, AL
  • Date 1994-09
  • ISBN 9780817307479 / 0817307478
  • Weight 1.11 lbs (0.50 kg)
  • Dimensions 9.2 x 6.2 x 0.8 in (23.37 x 15.75 x 2.03 cm)
  • Library of Congress subjects Project Apollo (U.S.), United States - Politics and government -
  • Library of Congress Catalog Number 94-4653
  • Dewey Decimal Code 387.809

About the author

Andrew Lytle is one of America's foremost men of letters. He is the author of The Long Night, reissued by The University of Alabama Press in 1988. Mr. Lytle resided in Monteagle, Tennessee, until his death.

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Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963

Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963

by Kauffman, James

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Selling Outer Space
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Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963 (Studies Rhetoric & Communicati)

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Selling Outer Space: Kennedy, the Media, and Funding for Project Apollo, 1961-1963 (Studies in Rhetoric and Communications)

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