Wisdom of the CEO Paperback - 2000

First line

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From the rear cover

"Innovation . doesn't consist only of breakthroughs; incremental innovation is no less important to sustained business success." -Nobuyuki Idei, President and CEO Sony Corporation Wisdom of the CEO presents 29 of the world's most respected and influential corporate leaders-CEOs ranging from Dr. Daniel Vasella of Novartis and Timothy Koogle of Yahoo! to Jacques A. Nasser of Ford and Peter I. Bijur of Texaco-discussing how they are preparing today to meet the challenges of a radically changed twenty-first century business environment. Representing numerous industries, technologies, and perspectives, these giants of industry share their views on strategies to exploit today's technological innovations, tips for marketing in a world where international borders have been effectively eliminated, and much more. Their candid opinions form a blueprint for corporate success-a blueprint with untold value in today's era of global business convergence. "Hypergrowth companies are quintessential learn-by-doing organizations." -Michael S. Dell, Chairman and CEO Dell Computer Corporation Candid . forthright . unpredictable . Wisdom of the CEO mirrors the changing face of business itself. Listen carefully to these titans of industry as they reveal:
* Strategies to continually create growth-and manage the costs of creating that growth
* How to use the Internet to expand business-to-consumer or business-to-business relationships-without antagonizing existing channel partners
* How established, successful organizations can study and adopt the disruptive technologies of smaller, leaner competitors
* Proven techniques to transform intellect into performance and apply today's most important resource-knowledge-in real-world business situations
"You plug away at discrete issues, always asking why is this the practice and why not something different?" -John F. Antioco, Chairman and CEO Blockbuster Inc. The time for a radically new business model, one that exploits emerging technologies and opportunities while drawing from lessons of the past, has arrived. Discover for yourself why Wisdom of the CEO is being hailed as an invaluable collection of the thoughts and opinions of today's business trendsetters-and as a timely, thought-provoking model for next-millennium business success.

From the jacket flap

"Innovation . doesn't consist only of breakthroughs; incremental innovation is no less important to sustained business success." -Nobuyuki Idei, President and CEO Sony Corporation Wisdom of the CEO presents 29 of the world's most respected and influential corporate leaders-CEOs ranging from Dr. Daniel Vasella of Novartis and Timothy Koogle of Yahoo! to Jacques A. Nasser of Ford and Peter I. Bijur of Texaco-discussing how they are preparing today to meet the challenges of a radically changed twenty-first century business environment. Representing numerous industries, technologies, and perspectives, these giants of industry share their views on strategies to exploit today's technological innovations, tips for marketing in a world where international borders have been effectively eliminated, and much more. Their candid opinions form a blueprint for corporate success-a blueprint with untold value in today's era of global business convergence. "Hypergrowth companies are quintessential learn-by-doing organizations." -Michael S. Dell, Chairman and CEO Dell Computer Corporation Candid . forthright . unpredictable . Wisdom of the CEO mirrors the changing face of business itself. Listen carefully to these titans of industry as they reveal:
* Strategies to continually create growth-and manage the costs of creating that growth
* How to use the Internet to expand business-to-consumer or business-to-business relationships-without antagonizing existing channel partners
* How established, successful organizations can study and adopt the disruptive technologies of smaller, leaner competitors
* Proven techniques to transform intellect into performance and apply today's most important resource-knowledge-in real-world business situations
"You plug away at discrete issues, always asking why is this the practice and why not something different?" -John F. Antioco, Chairman and CEO Blockbuster Inc. The time for a radically new business model, one that exploits emerging technologies and opportunities while drawing from lessons of the past, has arrived. Discover for yourself why Wisdom of the CEO is being hailed as an invaluable collection of the thoughts and opinions of today's business trendsetters-and as a timely, thought-provoking model for next-millennium business success.

Media reviews

Citations

• Booklist, 03/15/2000, Page 1301