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Information Technology Strategies: How Leading Firms Use It to Gain an Advantage
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Information Technology Strategies: How Leading Firms Use It to Gain an Advantage Hardcover - 2002 - 1st Edition

by William V. Rapp


From the publisher

The focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how to advantageously harness the new information revolution. It can also support executive and business education programs on managing technology when few such studies exist. While Internet and information technologies are currently hot topics many firms and executives are without the tools and know-how of how to actually use them to improve results. Some major firms have sophisticated strategies for using information technology to impact, control and even own their competitive environments. This book describes how major non-information technology companies are doing this and the strategic principles employed.

First line

Drawing on the lessons learned from the firms examined in this book, this chapter constructs a basic strategic framework for thinking about and using IT as a competitive tool.

Details

  • Title Information Technology Strategies: How Leading Firms Use It to Gain an Advantage
  • Author William V. Rapp
  • Binding Hardcover
  • Edition number 1st
  • Edition 1
  • Pages 336
  • Volumes 1
  • Language ENG
  • Publisher Oxford University Press, USA
  • Date 2002-08-01
  • ISBN 9780195148138 / 0195148134
  • Weight 1.39 lbs (0.63 kg)
  • Dimensions 9.52 x 6.34 x 1.12 in (24.18 x 16.10 x 2.84 cm)
  • Library of Congress subjects Strategic planning, Information technology - Management
  • Library of Congress Catalog Number 2001044796
  • Dewey Decimal Code 658.403
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Information Technology Strategies : How Leading Firms Use IT to Gain an Advantage

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Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage
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Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage

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Information Technology Strategies: How Leading Firms Use IT to Gain an Advantage

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