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International Business: Competing in the Global Marketplace
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International Business: Competing in the Global Marketplace Hardcover - 2012

by Charles W. Hill


From the publisher

Market-defining since it was first introduced, "International Business" 9e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Many issues in international business are complex, so, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: "International Business" is known for its strong emphasis on strategy and for maintaining a tightly integrated flow between chapters. Hill's book is practical in nature and focuses on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.

Details

  • Title International Business: Competing in the Global Marketplace
  • Author Charles W. Hill
  • Binding Hardcover
  • Edition [ Edition: Ninth
  • Pages 716
  • Volumes 1
  • Language ENG
  • Publisher Irwin/McGraw-Hill, U.S.A.
  • Date 2012-01
  • Illustrated Yes
  • ISBN 9780078029240 / 0078029244
  • Weight 3.88 lbs (1.76 kg)
  • Dimensions 10.9 x 8.6 x 1.1 in (27.69 x 21.84 x 2.79 cm)
  • Library of Congress subjects International business enterprises -, Competition, International
  • Library of Congress Catalog Number 2011032370
  • Dewey Decimal Code 658.049
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International Business
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International Business

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