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unknown Hardcover - 2008

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Summary

Cateora and Graham’s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.

From the publisher

Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.

Details

  • Title unknown
  • Author unknown
  • Binding Hardcover
  • Edition [ Edition: fourt
  • Pages 744
  • Language ENG
  • Publisher McGraw-Hill/Irwin, U.S.A.
  • Date 2008-11
  • ISBN 9780073380988
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International Marketing
Stock Photo: Cover May Be Different

International Marketing

by Philip R. Cateora

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ISBN 10 / ISBN 13
9780073380988 / 0073380989
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UsedAcceptable. Minimal highlighting in the book. Minimal notes/underlining in text. Cover has some rubbing and edgewear. Access codes, CD's, and other accessories may not be included.
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International Marketing
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International Marketing

by Cateora, Philip R., Graham, John

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9780073380988 / 0073380989
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McGraw-Hill Higher Education. Used - Good. Used book that is in clean, average condition without any missing pages.
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International Marketing

International Marketing

by Philip R. Cateora; John Graham

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Hardcover
ISBN 10 / ISBN 13
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McGraw-Hill Higher Education, 2008. Hardcover. Very Good. Disclaimer:May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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International Marketing: Fourteenth Edition
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International Marketing: Fourteenth Edition

by Cateora, Philip R.

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  • Hardcover
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Edition
Fourteenth Edition
Binding
Hardcover
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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McGraw-Hill Irwin, Boston, 2009. Fourteenth Edition. Hardcover. Good Condition. Text appears to have multiple markings such as highlighting, underlining & writing. Cover has wear and corner bumps. The spine is in good condition with some wear. Size: 29. 711 pp. Quantity Available: 1. Shipped Weight: 2-3 kilos. Category: Business, Finance & Marketing; Export marketing; Education. ISBN: 0073380989. ISBN/EAN: 9780073380988. Dewey Code: 658.8/4 22. Pictures of this item not already displayed here available upon request. Inventory No: 1561010011. . 9780073380988
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International Marketing 14 Edition
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International Marketing 14 Edition

by Cateora

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  • Hardcover
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Edition
14th Edition
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Hardcover
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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Burgin, Kentucky, United States
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McGraw-Hill, USA, 2008. 14th Edition. Hardcover. Good Condition/No Dust Jacket. Used good, Text appears to have highlighting. Cover and spine have wear. Sticker on books cover and spine. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Education; Marketing ; ISBN: 0073380989. ISBN/EAN: 9780073380988. Pictures of this item not already displayed here available upon request. Inventory No: 1561019337. . 9780073380988
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International Marketing 14 Edition
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International Marketing 14 Edition

by Cateora

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Edition
14th Edition
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Hardcover
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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McGraw-Hill, USA, 2008. 14th Edition. Hardcover. Good Condition/No Dust Jacket. Used good, Text appears clean. Cover and spine have wear. Sticker on books cover and spine. Multiple copies available this title. Quantity Available: 6. Shipped Weight: 1-2 kilos. Category: Education; Marketing ; ISBN: 0073380989. ISBN/EAN: 9780073380988. Pictures of this item not already displayed here available upon request. Inventory No: 1561019336. . 9780073380988
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International Marketing
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International Marketing

by Philip R, and Gilly, Mary C, and Graham, John I Cateora

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  • good
  • Hardcover
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Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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Irwin/McGraw-Hill, 2008. Hardcover. Good.
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International Marketing
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International Marketing

by Philip R. Cateora, Mary C. Gilly, John L. Graham

  • Used
Condition
Used - Very Good
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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Irwin/McGraw-Hill. Used - Very Good. Very Good condition. 14th edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
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International Marketing
Stock Photo: Cover May Be Different

International Marketing

by Philip R. Cateora et John Graham

  • Used
  • very good
  • Hardcover
Condition
Used - Very Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780073380988 / 0073380989
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McGraw Hill Higher Education, 2008. Hardcover. Very Good. Slight signs of wear on the cover. Edition 2008. Ammareal gives back up to 15% of this item's net price to charity organizations.
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£17.06
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