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Hardback. Very Good.
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Markets of One: The New Frontier in Business Competition Hardcover - 2000
by B. Joseph Pine; James H. Gilmore; Gilmore
Through this collection of ten articles from "Harvard Business Review", the editors show how companies are increasingly customizing their offerings to meet the unique needs of individual customers, resulting in a shift from mass markets to markets of one.
First line
We cannot build it yet.
Details
- Title Markets of One: The New Frontier in Business Competition
- Author B. Joseph Pine; James H. Gilmore; Gilmore
- Binding Hardcover
- Edition First Edition
- Pages 240
- Volumes 1
- Language ENG
- Publisher Harvard Business Review Press, Boston, Massachusetts, U.S.A.
- Date February 2000
- ISBN 9781578512386 / 1578512387
- Weight 1.17 lbs (0.53 kg)
- Dimensions 9.44 x 6.42 x 0.89 in (23.98 x 16.31 x 2.26 cm)
- Library of Congress Catalog Number 99-32967
- Dewey Decimal Code 670.427
Media reviews
Citations
- Reference and Research Bk News, 11/01/2000, Page 187
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Markets of One: Creating Customer-Unique Value Through Mass Customization: The New Frontier in Business Competition (Harvard Business Review (Hardcover))
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Markets of One : Creating Customer-Unique Value Through Mass Customization
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Markets of One : Creating Customer-Unique Value Through Mass Customization
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Markets of One : Creating Customer-Unique Value Through Mass Customization
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Harvard Business Review Press, 2000. Hardcover. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Markets of One Creating Customer-unique Value Through Mass Customization
by Gilmore, James H. and B. Joseph Pine III, Edited with an Introduction By
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A Harvard Business Review Book, 2000. Green cloth with gold lettering on spine. 210 pages.. 2nd Printing. Hard Cover. Fine/Fine. 8vo - over 7¾" - 9¾" tall.
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